Last week we discussed KRDCL's decision to involve a creative agency to improve driver behaviour. The enthusiasm of praja members was evident and several of us wondered if it is worth giving a shot at this!!
As cosmic coincidence would have it, we also got hooked to satiric videos from a Bangalore based groups of youngsters on youtube. Our friends from mindry.in make wonderful, homemade, 100% organic videos that mock popular culture, Current affairs, News, Controversies, TV shows, Personalities and just about everything else.
So the plan is this:
On this post we discuss ideas/plots and other necessary things to make videos and other mass communication material.
Please leave a comment here if
- You have an idea
- You have the technical/creative background relevant to this
- You are willing to contribute resources (hardware, software, locations to shoot etc).
- Anything other way you think can be of help.
I would leave it to the mindry.in folks to coordinate and manage the creative front (finalising the plot, shooting editing etc).
Can we have a volunteer to take care of the paperwork to write expression of interest?
If we are disqualified for not being big/experienced enough to bid/compete, worst comes to worse, we will have a nice video that we can try to market to Traffic Police and TV channels using our existing contacts.
Forward this Blog entry
Comments
humor laden ideas for BTRAC's Creative project
Wow, glad to hear the meeting with Mr. Sood went well.
Here's the stuff we talked about on those gmail chain mail.
"would love to be a part of this and share some ideas.
On that note:
Sharma and I started kicking around a few ideas along the lines of crossing the road haasya and spoof some golfer no one's heard about.
some british amateur golfer's parents were gushing at his getting silver in the british open, we can have a similar situation, where crossing MG road unscathed with no weapons of mass destruction is equated with acing the CAT or dare I say it, coming first in SSLC 10th standard exams
IITs=Indian Institute of TrafficS where they get high paying pension assured jobs as professional road crossers.
(After four years of training a figure 8 around Anand Rao circle in 30 seconds..
Several subjects ranging from road rage to skirting pot holes, to making pot holes)
There can be a whole set of Tutorials along the lines of BASE , Career Launcher, Giraffe
maybe B.U.M.P, Career Crosser, Zebra,
Each with their own ads for students who successfully crossed the MG road in the annual exam.
Or conversely, depending on what media the campaign would work in, a trump card set of traffic violators.
The pondicherry government sticks their mugs on the promenade for everyone to see."
It'd also help to get some data on the demographics of traffic violators. Then it can be a more targetted campaign.
[blr_editor: Made a few changes to suit the context]
yellargu urgent!
bumper sticker
Bumper sticker - DONT proclaim your HORNiness (dont and horn should be visible from say 15 ft, the rest from 5 ft)
Guy searching for car parking in CBD
We see lots of Bangaloreans becoming richer and richer and going for bigger and bigger cars. It is a practically known fact that driving these bigger cars in traffic affected areas and parking is a night mare. Still, these rich guys say one or the other 'pseudo reasons' and don't give up their big cars.
People struggle searching for car parking in high density areas like Jayanagar, Malleshwaram. You just can't bring a cigaratte from a petty shop which you see in front of your eyes. There is no parking in front of the petty shop and parking has to be done somewhere in the corner.
Some videos like this can be thoughtof. He can be compared to a bicycle / 2 wheeler rider coming and parking , taking the cigarrate in a jiffy and going back by the time this guy parks the car, locks it, walks for some distance etc.
How much will it take to produce a movie?
Humurous take on traffic might have commercial appeal as well. What will it take to produce a low-budget but highly-creative movie? Praja members can fund it. And since the potential audience will design the movie right here, good chances that the product will be of sell-able quality.
What say?
A kannada movie of course.