Using Social Media for Mobilisation

For some time now, blogs, facebook  and other forms of social media have been used extensively for rallying people around an issue or a cause. However, what makes some of these campaigns more successful than others? Does the workability of social media for mobilisation depend on the manner in which information is designed and/or disseminated?
 
This panel brings together two well-known names from the world of social media, Dina Mehta and Peter Griffin, to explore "meme engineering" and understand what makes some forms of use of social media more effective than others.
 
Panel discussion with Dina Mehta and Peter Griffin -  Social media, Digital Activism, Discussion

When: from 06:30 pm to 08:00 pm, on Friday, Jun 19, 2009
Where: Centre for Internet and Society, No. D2, 3rd Floor, Sheriff Chambers, 14, Cunningham Road, Bangalore - 560052.
Contact Name: Zainab Bawa; Contact Email: bawazainab79@gmail.com; Contact Phone: 080 4092 6283

For full details, click on:          http://www.cis-india.org/events/using-social-media-for-mobilisation

Muralidhar Rao